On Human Finery (2nd ed. 1976)        
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Sartorial Mortality
    sartorial - relating to tailor, tailoring, or tailored clothing.

    This text uses Veblen's "Theory of the Leisure Class" as a point of departure and to inform all arguments
        -particularly popular with economists, but his theory of dress is often neglected
        ---To Read--- "Sartor Resartus" (Carlyle) a novel about Diogenes Teufelsdrockh, the author of a tome
                        title "Clothes: Their Origin and Influence" A parody of Hegel and German idealism.

        -Veblen saw the importance of "higher or spiritual needs." We will see that dress is of this.
    
    Humans respond to economic pressures with predictable and calculate table regularity. Humanity will always
    return to money-making and money-taking. Economists disregard the history of day-to-day activities, like
    dress. 
        -considerations to dress are ordinary and everyday. When we reflect on these decisions and why we make
         them we see how crazy this normal behavior is. 
        -Veblen: "the study of clothes is a study of monstrosities and absurdities"
            --We appreciate the expense, the inconvenience, and even the discomfort that we compel ourselves to
              wear.     
   
    We undergo needless and futile distress for dress
        --wear the uncomfortable shoes to fit in
        --our "baser nature" may protest against the tyranny of fashion, but its commands are continually urged
          upon us
        --there are few (at the time this book was written) who are ready positively to defy the laws of a custom

            "Dress is a very foolish thing; and yet it is a very foolish thing for a man not to be well dressed...
             Diogenes the Cynic was a wise man for despising them, but a food for showing it" - Lord Chesterfield, 1745

    The sceptical conformist: he who laughs at conventions and yet obeys them.
    
    There is a system of mortality attached to clothes and especially to fashion.
        -a system different from and frequently at variance with the morality contained in our laws and religion.
        -lunatic eccentricity, such as the absence of trousers or a wig worn back to front, does not excite the strongest censure.
            -it is the subtler forms of incorrect attire: the "wrong" tie, the "loud" skirt, the "cheap" scent